The Business of Social Housing – 27/3/2012

30 Mar

Panel discussion at Business of Social Housing conference at The Bridgewater Hall, 27 March 2012.

I hosted and produced the content for an Insider conference on the Business of Social Housing. It’s a new market and a new audience for Insider, but the same kind of principles of event production apply: have a panel that’s diverse and complementary; do on stage interviews with the chief execs with the biggest personalities and make the best of the sponsors, unleash their infectious sense of urgency.

A great deal is being asked of the social housing sector as they expand into non-core areas such as managing schools, delivering services that aid community cohesion and providing employment.

Questions for the panel discussion at Business of Social Housing conference at The Bridgewater Hall, 27 March 2012.

Choosing the speakers was a delicate balancing act – it’s rare for a sponsor in a commercial sector to invite leaders of similar businesses, but CityWest Housing showed great maturity. As a result, I think everyone was really pleased with the outcome. The questions from a very engaged audience were also thoughtful and intelligent. I was really impressed with a energy and the degree of social entrepreneurship in the sector and can see plenty more opportunities.

The Insider coverage of the event is here.

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